Tagged: Staging

What to Do if Your Home Doesn’t Sell

What to Do if Your Home Doesn’t Sell

By Patti Stern, PJ & Company Staging and Interior Decorating Has your property been on the market for months with little buyer interest? With a competitive fall market ahead, it may help to reassess the condition of your home, make necessary updates, then re-list a new and improved staged property to generate new buzz and […]

The Chocolate Chip Cookie Effect: Home Staging Tips to Spark Love at First Sight

The Chocolate Chip Cookie Effect: Home Staging Tips to Spark Love at First Sight

By Phil Karp, guest contributor It’s no secret that a properly staged home can sell faster than an empty one. But how far do you need to go to inspire the “chocolate chip cookie effect,” where a buyer walks in the front door and immediately feels right at home? Sellers often look to their agent […]

Key Points for Education Sellers That Home Staging Pays Off

Key Points for Education Sellers That Home Staging Pays Off

By Patti Stern, PJ & Company Staging and Interior Decorating This spring has been one of our busiest home staging seasons with many sellers enjoying the benefits of preparing their homes early and marketing to targeted buyers – boosting the value of their property and selling quickly. However, there are sellers who are hesitant and […]

Smart Staging Solutions for the Owner Occupied House

Smart Staging Solutions for the Owner Occupied House

By Julea Joseph, guest contributor As a home stager, I hear weekly this song from people getting ready to sell their occupied home: “My closets are stuffed, I hate my living room sofa, Grandma’s old dinette set looks shoddy, and those oak cabinets in the kitchen are not going to fly with the younger buying […]

How to Reinvent a Room to Attract Buyers

How to Reinvent a Room to Attract Buyers

By Patti Stern, PJ & Company Staging and Interior Decorating Thinking about remodeling but not sure it will pay off when it comes time to sell? According to Remodeling Magazine’s Cost vs. Value Report, most room remodels and additions may only recoup up to 80 percent of the cost. And since time and money is […]

My Favorite Staging Accessory: Large Artwork

My Favorite Staging Accessory: Large Artwork

Styled Staged & Sold will be featuring staging professionals’ favorite staging accessories and props over the next few weeks. (Do you have a favorite? Submit your favorite for consideration to mtracey@realtors.org.) Go-to prop: Large artwork Stager: Tori Toth, Stylish Stagers Inc., New York City Why I love it: “A large piece of artwork not only […]

My Favorite Staging Accessory: Large Artwork

My Favorite Staging Accessory: Large Artwork

Styled Staged & Sold will be featuring staging professionals’ favorite staging accessories and props over the next few weeks. (Do you have a favorite? Submit your favorite for consideration to mtracey@realtors.org.) Go-to prop: Large artwork Stager: Tori Toth, Stylish Stagers Inc., New York City Why I love it: “A large piece of artwork not only […]

My Favorite Staging Accessory: Greenery

My Favorite Staging Accessory: Greenery

Styled Staged & Sold will be featuring staging professionals’ favorite staging accessories and props over the next few weeks. (Do you have a favorite? Submit your favorite for consideration to mtracey@realtors.org.) Go-to prop: Fake tree or plant Stager: Michelle Boyle, owner of California Chic Staging Co., Roseville, Calif. Why I love it: “So many people […]