The Essentials to Styling Your Home to Sell Quickly
By Patti Stern, PJ & Company Staging and Interior Decorating
It’s hard to believe the early spring selling season is already upon us! This means that homeowners who haven’t prepared their homes to list now should implement some of the following PJ & Co go-to styling tips if they want to get their listing noticed and sold quickly when the market gets flooded in April and May.
Remove clutter to maximize space.
Play up key features such as windows, hardwood flooring, walk-in closets, spacious cabinets and counters by removing clutter and personal items that are distracting to buyers. Enhance the size of a room or storage area by doing the following: Remove heavy window treatments, replace or cover carpeting with bright, modern area rugs, paint walls and dark trim in lighter neutral tones, and rearrange or remove furniture.
Give each room a purpose.
Savvy buyers are looking for a house that will match their lifestyle and accommodate their needs. Therefore, it’s important to put yourself in their shoes and determine how a room should function instead of how it already functions for that homeowner. If along the way the owner had converted a living room into a game room (as shown in the photo above), you’ll need to take the space back to its original purpose. That may mean bringing back the sofa and coffee table that’s hiding in the basement so that the home doesn’t look deficient in any way.
Freshen walls with neutral colors and artwork.
The perfect starting point for an instant boost is a fresh coat of neutral wall color, such as a warm grey or beige. It not only brings a fresh, modern feel to a space, but it also creates a backdrop that showcases the other elements in the room, such as the bright white trim, wall art, and furniture. It’s also a great fix after taking down dated wallpaper as well as for covering up imperfections.
Use bright, modern accents for inviting style.
When possible, we like to add furniture with clean lines for universal appeal and complement beautiful bold accents that really bring a neutral room to life. And if the homeowner decides to keep their tired, worn or more traditional furniture, camouflaging with modern pillows, throws, rugs, lighting and colorful accents in geometric patterns, fabrics and finishes will create the warm, inviting vibe that today’s buyers are attracted to.
Don’t forget about curb appeal!
Especially after the cold winter months, it’s just as important to style the outside of your home to welcome buyers inside. Spruce up the yard, make necessary repairs, and update the front porch with cheerful accessories such as a fresh welcome mat, potted flowers, colorful throw pillows on a bench, and a floral wreath for the door.
For more examples of interior decorating and home staging, visit pjstagingdecorating.com.
ABOUT THE AUTHOR: Patti Stern, principal, interior decorator and professional stager of PJ & Company Staging and Interior Decorating, has been decorating and staging homes since 2005. She and her team provide turnkey, full service home staging and interior decorating to clients across Connecticut, New York and Massachusetts. She also developed an award winning staging program for luxury homebuilder, Toll Brothers. Her company has received Houzz 2015 and 2016 Awards for Customer Service. Stern has been featured in Connecticut Magazine, the Hartford Courant, Danbury News-Times and on NBC Connecticut and FOX TV. She is a regular contributor to REALTOR® Magazine’s Styled, Staged and Sold. For more information, contact Patti Stern at 203-640-3762 or email@example.com